Coming Soon

Exciting Times Ahead

Owned and created by Angela Vitale and her daughter Ava Vitale, Crave will be a family managed
and operated, high energy, neighborhood restaurant centered around innovative approaches to
contemporary and classic cuisine. Our focus will be on high quality, yet affordable ingredients
integrated with cherished family recipes. We know good food is important. With that said, we
also understand that how we make our guests feel matters just as much as any one dish we serve

Angela’s culinary vision shares the spotlight with an inventive cocktail program, curated by Ava,
that is playful and thoughtfully devised. Crave will also feature Rockford’s only 90 point wine
list which takes the guesswork out of ordering a fantastic bottle of wine.

Hip and humble, Crave will offer a sophisticated, yet warm and open atmosphere decorated with
striking custom artwork and beautiful chandeliers. The contemporary style dining room with cozy
booths, rich leather chairs and bright white table tops will have a front row seat to the hustle
and bustle of North Perryville Road.

The highly personalized tableside service is intended to make every guest feel special and well
taken care of. We will go above and beyond to establish genuine connections with our guests and
staff, through intentional and intuitive service, to create a truly unforgettable dining
experience. Service is black and white – hospitality lives in color. We look forward to taking
care of you soon!

Genuine Connection, Endless Reinvention, Unguarded Enthusiasm

Welcome to Crave!

Prior to completing the application for employment, please understand that we are devoted to creating a productive working environment for our staff and maintaining the highest levels of quality, service and attention for our guests.

We want you to understand that we also believe in living our values, some of which are:

  • We believe that only a happy and professional staff can give the level of personal service we demand.
  • We believe in the ongoing training and development of our staff and see it as a worthy investment in the future of the company.
  • We believe in providing legendary service

We believe in “Unreasonable Hospitality”, the unique and powerful sort of personal care and attention that our guests tell stories about.

  • We believe that everyone has something valuable to contribute to the team.
  • We believe in honesty and integrity.
  • We believe that “good enough”, isn’t.
  • We believe in doing business in a professional and orderly manner.

If this feels like an environment for you, please complete the application.


We consider applicants for all positions without regard to race, color, religion, sex, national origin, age, disability, veteran status or any other legally protected status.